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Home Staging Statistics & Quarterly Market Insights (RESA®)

Current, real-world staging performance from the Real Estate Staging Association®. Sneak peeks below; download full PDFs to get all of the statistics on how home staging is performing.  

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Q3 2025 Home Staging Industry Statistics Highlights

  • Average sale-to-list: 109% (~9% over asking) across 129 homes
  • Average days on market: 19
  • Average ROI: 3,551%
  • Average staging investment: $3,813
  • Who paid for home staging services: 36% homeowners • 18% agents/teams (among respondents)

Trend: Strong over-ask performance from entry through luxury tiers; properties between $750k–$1.49M commonly achieved ~9–10% over list with multi-thousand-percent ROI.

Download 2025 Q3 Staging Stats See Methodology

Q2 2025 Home Staging Industry Statistics Highlights

  • Average sale-to-list: 109% (~9% over list)
  • Average days on market: 9
  • Average ROI: 4,415%
  • Average investment: $4,387
  • Typical amount over list: $101,931
  • Sample size: 108 properties
  • Who paid for staging services: 70% homeowners • 26% agents/teams (among respondents)
Download 2025 Q2 Staging Stats See Methodology

Q1 2025 Home Staging Industry Statistics Highlights

  • Average sale-to-list: 107%
  • Avg over ask: $56,000 (84 homes)
  • Average days on market: 12
  • Average ROI: 2,334%
  • Average investment in staging services: $3,588
Download 2025 Q1 Staging Stats See Methodology

How the real estate staging association® (resa®) Collected the Data

  • Sources: RESA® quarterly call for data from any stager regardless of membership or business type, Sold Over List Price Club, and Days on Market Club submissions.
  • Population: Projects from professional stagers (vacant, occupied/blended, partial, consult-only) from North America.
  • Measures: Investment, DOM, sale-to-list, $ over list, ROI, payer type, and price tier.
  • Frequency: Quarterly snapshots (Q1–Q4). Each PDF includes scope notes and charts.
 

FAQ about staging 

Do staged homes sell for more?
Yes the 2025 snapshots show staged listings averaging roughly 7–13% above asking, depending on the quarter and listing price.
How much does staging cost?
Most projects fall between $1,000–$6,000 for the first 60 days. Quarter averages ranged ~$3.5k–$4.4k.
Who typically pays for staging?
Both sellers and agents. In Q2, respondents showed ~70% homeowner-paid; in Q3, responses included 36% homeowners and 18% agents/teams.
How fast do staged homes sell?
Q1 averaged 12 days, Q2 9 days, and Q3 19 days. Speed varies by scope, price point, and market conditions.
Is the ROI really that high?
Yes, typical returns commonly fall between ~2,000%–4,000%+, with Q2 peaking around 4,415% across submissions.

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Quick guide to the fields we collect so you can gather details before submitting.

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Track projects, fees, ROI, and DOM. Auto-totals designed for quick quarterly reporting.

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