The CFO Playbook for Stagers: What We Learned from Grant’s RESACON Encore
Felicia Pulley | Published on 8/30/2025
If you’ve ever felt like your business decisions are riding on “gut feel,” Grant Findlay-Shirras’ RESACON Encore is the reset you’ve been waiting for.
In this replay, he doesn’t talk theory, he shows the exact finance and operations routines he uses to build margin, protect cash, and scale a staging company without chaos.
Cash first, always
Grant opens with four truths: revenue can flatter, profit can hide, but cash pays payroll, rent, trucks, and insurance—and time is your scarcest resource. Every decision in his system is designed to protect cash and buy back time.
Daily discipline: the Cash In/Cash Out
You’ll see a simple, five-column tracker that changes behavior fast: date, in/out, amount, category, and whether a cost is fixed, variable, or an asset. Owners start it themselves, then delegate the entry while keeping a daily/weekly review rhythm.
Read the full story here: http://homestagingnewswire.com/cfo-playbook-for-home-stagers/