How to Prepare Your Staging Business for Sale – Insights From Someone Who Has Been There
Joanna Fraley | Published on 8/22/2025
At RESACON®, attendees packed the room to hear Natalie Lorenz break down something most stagers think about but rarely discuss out loud: how to prepare, value, negotiate, and actually close the sale of a staging business. Natalie didn’t give theory, she walked stagers through the nuts and bolts from selling her own company, including what she’d do again and what she’d do differently.
Below is a practical recap of her biggest lessons, so you can strengthen your business today whether you plan to sell next year or simply want a more resilient, valuable company.
The Backstory: Why Sell, Why Now
Life happened. After relocating to Florida while her company was still operating in Washington, the long-distance strain and family priorities made the decision clear. As Natalie put it, “I got to the stage where…
Read the full story:http://homestagingnewswire.com/prepare-your-staging-business-for-sale-natalie-lorenz/