Growing a home staging business is exciting—but if you’re not strategic about scaling, growth can quickly lead to burnout, cash flow issues, and inefficiencies that drain your profits. The key to long-term success? Scaling smart, staying lean, and keeping profitability front and center.
In this RESACON 2025 session, Ellen Mann will share how to scale your home staging business without sacrificing your bottom line. She’ll walk you through how profitability shifts as your business grows—and how to avoid the most common mistakes that stall growth and cut into earnings.
Whether you’re working from your garage or managing a team, this session will give you a clear roadmap to grow strategically and sustainably.
In this session, attendees will learn:
- How profitability changes as your business grows from start-up to steady state
- How to expand your team, inventory, and services without creating financial instability
- The most common scaling mistakes staging businesses make—and how to avoid them
- How to manage cash flow and invest wisely to support long-term growth
- Leadership and mindset shifts needed to scale a profitable staging business
About the Speaker:
Ellen Mann is a seasoned staging business owner known for her no-nonsense approach to growth, financial strategy, and operations. With a successful multi-six-figure staging company under her belt, she’s helped countless stagers avoid costly mistakes while growing their revenue with intention.
At RESACON 2025, Ellen will share the real financial and operational shifts that home stagers must make to scale successfully. If you’re in your first few years of business and ready to grow without losing profit, this session will give you the practical tools and confidence to do it right.