Scaling your staging business is exciting—but it can become financially risky without a clear strategy. Knowing when to invest and where to cut back is key to growing sustainably and profitably.
In this session, Alisa Sparks, founder of Linden Creek, will guide you through the financial side of scaling. You’ll learn which investments deliver ROI, which expenses to avoid, and how to manage your money for smart, strategic growth.
In this session, attendees will learn:
- The key investments that drive growth—and the expenses that drain profit.
- How to scale without overextending your cash flow or taking on unnecessary debt.
- The financial stages of a growing staging business and how to plan for each.
- How to negotiate with vendors, streamline costs, and maximize profitability.
- Common financial mistakes stagers make when scaling—and how to avoid them.
About the Speaker:
Alisa Sparks is an award-winning home staging and interior design expert with a background in corporate finance. Before launching her own business, she managed multi-million-dollar budgets for military aircraft—bringing that same financial precision into the world of design.
In 2017, she founded Linden Creek Home Staging, which has grown into a thriving franchise. Alisa’s passion for blending creativity with financial strategy makes her a standout leader in the industry—and the perfect guide for stagers looking to grow profitably and sustainably.